Conclusion on Ideas

I think the execution went ok. 

The ideas i had i think would work realistically with the brand, the expenses were kept low and i think entirely it gives Esquire a unique feel. Each exectuon allows interaction over social media which is the most influential factor to promotion. 


Interachangable content- i got the idea from my own way of reading magazines i tend to hoard images clips and sections of magazines. and i think using this could get more people to want to purchase a copy they can clip and save and customize their archive like blog content. similiar to pinterest.



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